Anatomy of the Ideal Apartment Website
Your property website is your online storefront, which means it should be both visually appealing and useful.
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Author: Melanie McIntyre
Apartment Marketing Stars
At the very least, tech savvy and a keen understanding of the on-site sales process are required to become an outstanding marketer in today’s apartment industry.
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The State of Student Housing in 2016
With such a young and transient customer base, the student housing industry faces unique marketing challenges.
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The Art of Storytelling in Apartment Marketing
Apartment marketers are selling more than floor plans and features and amenities. You’re selling a lifestyle, and storytelling is one of the best ways to do that.
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Image Is Everything: Apartment Marketing Visuals
As the old saying goes, “Image is everything.” This is especially true in apartment marketing, where prospects rely heavily on property photos in the early stages of the shopping process.
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