Having a pet-friendly community can be a make or break deal for most apartment hunters. Not only are residents looking for acceptance of all sizes and breeds without any additional rent fees, they are also looking for those unique modern conveniences that create a comfortable lifestyle for both them and their furry companions.

Check out these highlights from our latest #AptChat, where we discussed how to best market our apartment communities to pet owners. (Click on the links to jump straight to a specific question.)

How important is it to cater to pet owners? What are some great ways to highlight that you’re pet-friendly?

Are breed restrictions still important? How do you market to pet owners and be clear about restrictions, without confusing people?

What are some of the more unique pet-focused amenities or events you’ve seen?

Not about pet owners, but a big industry issue … what are you doing about service animals? Do you verify for need?

What else? Should we continue to require pet deposits and pet rent? What other ideas do you have for marketing to pet owners?

Our next #AptChat is slated for Tuesday, August 30, 2016 at 12 pm Eastern. In the meantime, be sure to sign up for #AptChat updates to get these recaps and more delivered straight to your inbox!