Our latest #AptChat was all about Marketing Budgets for 2013. We talked about where to focus investments, specifically in terms of online marketing and social media. Check out the highlights from our discussion below:

Question 1: What are your top priorities for your marketing efforts in 2013? Where are you focusing your investments?

Question 2: 85% of apartment searches are starting online. How much of your marketing budget is online? How much is focused offline?

Question 3: What are some things you are going to STOP spending on in 2013? Or what are some promising new ideas that deserve a try?

Question 4: What will your investment in social media look like next year? More than this year? Less? About the same?

Now it’s your turn…what are yourΒ top priorities in 2013? What will you add to the budget, and what will you stop spending on? Leave a comment and let us know!

Don’t miss our next #AptChatΒ on Friday, October 12 at 4 pm EST.Β