The C-Suite: How To Impress, Build Trust, And Educate
Communicating the value of your marketing to the C-Suite isn’t always easy, especially when it comes to proving the effectiveness of your efforts.
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Author: Melanie McIntyre
Quick Wins To Get Last Minute Leases
Whether you love it or loathe it, the challenge of getting leases signed in the eleventh hour is often a hefty one. Thankfully there are proven tactics for generating traffic and closing leads that your leasing team can put to work immediately.
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Amenities and Services that Residents Actually Want
To win as many renters as possible, apartment communities commonly offer an array of amenities and services, from WiFi lounges and dog parks to yoga classes and package delivery. However, it’s no secret that many of those perks are, at best, underutilized.
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The Best Ways To Handle Resident Feedback
Whether it’s good or bad, resident feedback is useful. However, it can be difficult to obtain and requires a fairly quick response rate, which means apartment companies must have a process in place to handle it effectively.
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Incentive Programs Aren’t Just for Referrals Anymore
For years, apartment companies have offered residents incentives for making referrals and paying their rent on time, but lately they’ve gotten a little more creative.
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