Our most recent #AptChat was a Free-For-All Friday, which means you asked the questions and picked the topics. We discussed the importance of being “green” and how to cut through the noise when it comes to social media.
Here are some of the highlights:
Topic 1: The Importance of Being “Green”
#aptchat. How important is being “green” to prospective renters?
— Red Oak Apartments (@theredoaklife) June 1, 2012
@30lines @mbj People expect to be able to recycle at their community. And expect energy efficient HVAC. #AptChat
— Charity Hisle (@CharityHisle) June 1, 2012
#aptchat @30linesI believe it includes adding energy efficient appliances, better insulation and windows.
— Red Oak Apartments (@theredoaklife) June 1, 2012
Topic 2: Social Media Fatigue/Cutting Through the Noise
Anyone feeling social media fatigue? #aptchat
— Mike Brewer (@mbrewer) June 1, 2012
#AptChat @mbrewer Actually not. The more I immerse myself in it the more I try to find new ways to benefit.
— Charles Fiori (@charlesfiori) June 1, 2012
@mbrewer improving my lists..cleaned up Google reader (again) sticking with what keeps the brand hop.Analytics have helped #aptchat
— Jonathan Saar (@JonathanSaar) June 1, 2012
I have been unsubscribing from tons of newsletters, google alerts, etc… #aptchat
— Mike Brewer (@mbrewer) June 1, 2012
Narrowed my field of vision as it relates to our industry – that is to suggest that I’ve pick a top 10 to follow/listen to… #aptchat
— Mike Brewer (@mbrewer) June 1, 2012
@theredoaklife I think it depends what content you’re posting.If it’s engaging, then no. Some Apts only tweet their vacancies. #AptChat
— Paint SCENTsations (@PaintScents) June 1, 2012
@30lines Once I get started there is no looking back. It is like jumping on a treadmill going full speed #aptchat
— Paul Petersen (@paulepetersen) June 1, 2012
@DavidKotowski #aptchat As I said in a recent presentation, for some, email is still ‘where it’s at’. For others, email is like snail mail.
— Charles Fiori (@charlesfiori) June 1, 2012
#aptchat @30lines @DavidKotowskiWe would never stop actively collecting rent. We must do the same with our messages and social connection
— Red Oak Apartments (@theredoaklife) June 1, 2012
@mbrewer I love the idea of having that one place where residents can go to connect. #AptChat
— Mike Whaling (@30lines) June 1, 2012
@mbrewer Just another platform to manage. If they can do it, then do it right, otherwise just stick to Facebook. #AptChat
— Charity Hisle (@CharityHisle) June 1, 2012
Want to hear my radical new idea?? Stop encouraging apt communities to create a FB Timeline (formerly Page) for their prop… #AptChat
— David Kotowski (@DavidKotowski) June 1, 2012
… everyone starts off w/ good intentions. Nothing is managed. It dies. Stale. Instead, claim your FB Places listing. Start there. #AptChat
— David Kotowski (@DavidKotowski) June 1, 2012
Now it’s your turn … how important is it to be “green”? How do you avoid feeling burnt out on social media? What are your thoughts on a social platform specifically for residents to connect? Leave your input in the comments!
Be sure to join our next #AptChat on Friday June 8 at 4 pm EST!