Social media may have recently surpassed email in terms of total share of our time spent online, but email is still an incredibly effective way to reach your audience (and email is still the most popular online activity on smartphones). With that in mind, we asked Mark Juleen and DJ Waldow to help us understand [...]
Last week, Tami Siewruk and her team pulled off a great new event called the Optimization Summit (#OptSum on Twitter). Billed as an opportunity not just to hear about social media and online marketing, but a chance to dig into the tools and do it yourself, the event provided an excellent opportunity for multifamily professionals [...]
One topic that always seems to stir up a lot of debate in the apartment is that of amenities. What do residents want? What generates the most interest along the property tour? What amenities are going out of style? We decided to throw the topic to you, and as usual, you didn’t let us down. [...]
Social networking sites like Facebook and Twitter have been getting a lot of buzz recently, but some people would argue that apartment operators would get more bang for their buck focusing on a blog for their property. We decided to pose the question to the #AptChat group. This was one of our most active chats [...]
Yesterday was our last #AptChat of the year, so we appropriately looked forward to 2010 and discussed our top resolutions for property managers. (Thanks to the Houston Apartment Association for the topic suggestion!) Here’s our recap of the questions and highlights from the conversation: What’s your resolution, how can you put it into place, and [...]
